Area Recon ("we," "our," or "us") operates a market intelligence platform that helps businesses make data-driven decisions. This Privacy Policy explains how we collect, use, and protect your information.
Information We Collect
Account Information
When you create an account, we collect your name, email address, and payment information. Payment details are processed and stored by Stripe; we do not store your full credit card number.
Usage Data
We collect information about how you use Area Recon, including reports generated, searches performed, and features accessed. This helps us improve the platform and provide better insights.
Business Data
When you sync a business or generate reports, we store relevant business details such as name, address, and industry category to provide our services.
How We Use Your Information
- Generate market intelligence reports you request
- Process payments and manage your subscription
- Send transactional emails (receipts, report delivery, account updates)
- Improve our platform, algorithms, and data accuracy
- Respond to support requests
We do not sell your personal information to third parties.
Data Storage
Your data is stored on secure servers managed through Vercel and PostgreSQL database providers. We use industry-standard encryption for data in transit (TLS) and implement appropriate access controls to protect stored data.
Third-Party Services
Area Recon integrates with the following third-party services to provide our platform:
- Stripe — Payment processing and subscription management
- Google Places, Yelp, and Foursquare — Business data, reviews, and location information used in reports
- U.S. Census Bureau — Demographic and economic data for market analysis
- Vercel — Application hosting and infrastructure
Each third-party service has its own privacy policy governing how it handles data. We encourage you to review their policies.
Cookies
We use essential cookies to maintain your session and keep you logged in. We may also use analytics cookies to understand how visitors interact with our site. You can disable cookies in your browser settings, but some features may not work correctly without them.
Your Rights
You have the right to:
- Access the personal data we hold about you
- Request correction of inaccurate data
- Request deletion of your account and associated data
- Export your data in a portable format
- Opt out of non-essential communications
Contact
If you have questions about this Privacy Policy or wish to exercise your data rights, contact us at support@recon-intel.com.